North Star Premium Pet Food

Web Design Case Study

The Client

North Star Premium is a premium pet food company that specializes in natural and top-quality pet food and pet care products.

Their parent company, Pets Plus was founded in 1992 by Jim and Mary Joy when one of their beloved Labradors required a special diet and all efforts to get it locally failed. When they eventually got the special diet they needed to be delivered to their home, they realized the importance of finding the best products from trusted sources. As a result of this, North Star Premium was born.


★ Redesign the current website making easy to update the content and features.

★ Build a retailer locator functionality with a map.

Our Contribution

✓ Improve overall site architecture and navigation to enable user-friendly experience;

✓ Build a retailer locator functionality trough Google Maps;

✓ Implement a search and filter product catalogues tool;

✓ Improve SEO performance and content marketing opportunities;

✓ Implement a fully responsive solution (mobile) backed by Webflow CMS;

✓ Monthly Analysis and insights report to improve the website and content;

Sector: Pet Foods & Treats⠀⠀⠀⠀⠀⠀⠀⠀⠀
Product: Web Design⠀⠀⠀⠀⠀⠀⠀⠀⠀
Client: North Star Premium Pet Food
Local: Bemidji, MN, USA⠀⠀

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